Business 2.0

Will the Kids Buy It?

Toyota hopes that hip young car buyers will flock to Scion, its first new division in 14 years. But Generation Y is one tough market to crack.

May 2003

The Ultimate Fighting Machines

Two brothers built Station Casinos into a Vegas power. Now they’re hitting the jackpot with a sport once denounced as “human cockfighting.”

Nov 2006

The Accidental “Friend” Finder

Andrew Conru didn’t aspire to be a sex-industry mogul. But his $200 million empire attests to the old adage: If you can’t beat ’em, join ’em.

Apr 2007

Two Buck Chuck Takes a Bite Out of Napa

Fred Franzia, the man behind America’s favorite bargain vino, has a big mouth and an even bigger winemaking empire—one that’s scaring the bejeezus out of his elitist rivals.

Sep 2007

Computer, Heal Thyself

IBM is developing computer systems that monitor themselves and repair glitches as they arise—which could dramatically cut the cost of network maintenance.

Jul 2002